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affiliate_marketing :: Internet Marketing :: Affiliate Marketing
Overcoming the Five Obstacles to Affiliate Success
Success with Affiliate Marketing, or Internet Marketing in general, depends on a lot of factors; the product
you decide to promote, the type of advertising you use, the size of your advertising budget, etc. One product
in particular has been around since the dawn of the World Wide Web. It has in the past, and still is making
small fortunes for many Internet Marketers. The product I am refering to is information. Throughout this site
you will find an abundance of information on affiliate programs, marketing, website building, advertising and
so much more. Enjoy!
Nearly every mass marketable product or service available online sports an affiliate Program or MLM matrix to encourage small business people to sell those products or services to others.
For beginners in the online marketplace and even some pro's, these
programs offer the best opportunity for earning substantial incomes to
their participants.
Yet, despite the promise of affiliate
Programs and MLM's for making money online, fewer than 5% of all
participants will ever be successful with them! Only one out of a
hundred will ever earn more than $1000 per month from the programs!
There are several factors contributing to these dismal numbers:
1. Failure to try
2. Failure to learn
3. Building sales without any concern about building a network
4. Building a network without any concern for sales
5. Failure to duplicate
FAILURE TO TRY
Many people will argue this point. They argue that they tried and
the program failed them. Yet, if you were to persist in your queries,
most people's idea of trying is throwing a banner on their website or
running one or two untested ads. Folks, that just does not cut it!
Being successful in an affiliate
Program, MLM program or anything else be it online or offline requires
much more than a half-hearted, short-lived attempt at promoting a
program.
FAILURE TO LEARN
Whatever endeavor is undertaken, success comes with knowledge.
College is good at teaching folks the basics of hundreds of
professions. Folks understand that in order to be a CPA, an attorney, a
chemist, an engineer or any of a number of professions, they must learn
a great deal of knowledge before they will be successful in the field.
Yet, the same people will come online and believe they can
turn on the computer and already know everything there is to know about
running a successful online business.
To be successful as an online marketer, it helps to at least become acquainted with web design, graphics design, copy writing, marketing research, promotion,
advertising, customer service and many other areas. It also helps to
know about areas specific to the Internet such as search engine optimization, web traffic patterns, direct email marketing, and networking with others.
As an online marketer, you should either have knowledge of these
various disciplines or be prepared to hire on people who already
possess these skills. Unless you have very deep pockets, you should be
prepared to learn a few of these skills for yourself.
BUILDING SALES WITHOUT ANY CONCERN ABOUT BUILDING A NETWORK
The largest advantage of the affiliate Program or MLM program is the ability to grow a network of affiliates underneath of you.
While you are able to sell a certain amount of products or services
to the consumer, a team of people who can sell just as many products or
services as you can, will add to your full income potential. Due to the
nature of the affiliate Program and the MLM program, you will earn a small percentage from the sales of all of the people in your network of sellers.
As an affiliate without a network, your potential earnings are limited by the number of products and services you can sell by yourself.
With the average affiliate
Program or MLM, the first tier of your network will generally net you a
10% to 20% cut of all of the products and services your first tier
people sell. With only five sellers underneath of you on your first
tier, you are at the minimum capable of doubling your monthly income.
BUILDING A NETWORK WITHOUT ANY CONCERN FOR SALES
The most devastating cause for failure is building a network of people whose sole focus is building a network of affiliates!
Folks, no matter the size of your network, be advised. No income can be earned until someone sells a product or service!
What good is a network of thousand marketers whose only concern is
building a network and not selling the products and services which are
required to earn commissions?
A thousand affiliates with no sales adds up to a whopping zero dollar check for you!
FAILURE TO DUPLICATE
The most important person in your network is YOU!
You begin by making an honest effort. You follow-up by building
your knowledge base, continuing to learn always. You then focus on
actually selling products and services. Always in the back of your
mind, you are looking ahead to the day when you will begin building
your network of affiliates.
The important thing to remember is that your network is always a mirror image of YOU and YOUR EFFORTS.
Duplication is the process of actually teaching someone else to do exactly as you do. Nothing more, nothing less.
If you are doing everything right, then those who look to you for
guidance and leadership will be making a sincere effort, learning,
selling products and services, then building their network, and leading
their people to success, just as you are.
It is up to you and you alone to avoid the common pitfalls in affiliate
Programs and MLM's. It is up to you to do what it takes to succeed in
making money online. It is up to you to develop the skills necessary
for success and to lead your team by example.
Keep things simple and manageable. Focus your attention to doing
what it takes to be successful in whatever program you take on. Then
find five good people to lead in the development of their online
business and truly DUPLICATE YOURSELF with each of these five people.
You have what it takes to join the 5% who are successful with affiliate Programs and MLM programs. It is now time to get to work and make your dreams of online marketing success a reality.
About The Author
Bill Platt is co-owner of Double Eagle Business Center (DEBC).
By providing an honest and well thought out MLM Opportunity, DEBC
meets all the legal requirements for an online MLM plus offers products
and services which can support any online business, along with an
innovative and a generous commission structure for affiliates. http://PathTrax.com/x.pl/BP121,52
bplatt@windstormcomputing.com
We hope you found the information on this page useful and will return often to browse
the many articles throughout our site. We will be adding new material on an ongoing
basis in order to keep our visitors up to date on the latest promotion and marketing
information and tools that allow so many marketers to earn a full time living on the
internet.
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