Success with Affiliate Marketing, or Internet
Marketing in general, depends on a lot of
factors; the product
you decide to promote, the type of advertising
you use, the size of your advertising budget,
etc. One product
in particular has been around since the dawn of
the World Wide Web. It has in the past, and
still is making
small fortunes for many Internet Marketers. The
product I am refering to is information.
Throughout this site
you will find an abundance of information on affiliate programs,
marketing, website building, advertising and
so much more. Enjoy!
Most internet marketing related ezines have
carried at least one article on Joint Ventures;
probably many.
JV's are THE MOST preferred and fastest way to
increase sales and cash flows.
It's no longer a secret!
Everyone knows a good JV is the master key to
online success.
But... why many people are failing to use this
master key? Why so
many website owners are not able to make use of
this powerful strategy?
Here are some reasons:-
1) Other marketers are NOT WAITING for your JV
offer. Before
sending your JV offer, make sure to address the
question "What's in it
for the JV Partner?". Unless you give a
compelling reason, most
partners are not looking forward to your offer.
No, it won't work that
way...like, you offer one of your products for
free and your partner
will gladly endorse it to her list. No, it
won't.
It takes time to craft an irresistible offer.
The offer should be
beneficial to your potential partner and her
customers/subscribers.
Take it from me... I told you it takes time...
but it's definitely possible.
2) Many JV offers are passed onto the "recycle
bin" with even being read (I told you... they
are NOT waiting)
Some leading marketers get about 200 JV
proposals every
week! May be more. Most of these JV offers
doesn't catch the attention
of the busy marketer.
Some are lost due to SPAM email filters.
Solution?
Follow-up is the key. If you consistently
follow-up, your chances
of getting the attention of your potential JV
partner is very high.
Usually a second email will get the response.
A mixed-mode follow-up is sure to get higher
success rates. An
initial email followed by another email reminder
and a phone call
should normally get you going.
3) Another strong de-motivating factor is NOT
sending
personalized JV offers. If your proposal does
not "speak" directly to
your partner, it's chances of succeeding are
very thin.
That's why I told you earlier, it takes time to
create your JV
proposal. You need to visit your partner's
website, subscribe to their
newsletter, study their online content and read
their publications and articles before you
attempt to draft your proposal.
Your JV proposal should address your potential
partner directly,
using their name. Mentioning a few things about
their website,
products, ezines or articles in your offer will
surely catch their attention.
4) JV partners are not your affiliates.
Differentiate your resellers with your strategic
JV partner. To
drastically raise the success rate of your
proposal, offer a higher
commission than your affiliates.
For example, if you are offering a 50%
commission for your affiliates, your JV partner
should be offered 60% or more.
5) Targeting a large corporation for your JV is
a surefire way to
failure. First, try and do several JV's with
businesses similar or
smaller than your own and build a track record.
Then you can approach
bigger businesses with a record of your
successes.
Large businesses have large problems everyday to
tackle. They have
struggled hard to build their enterprise. They
have their own range of
products to sell and keep their customers happy.
However, if you have a compelling story to tell,
along with factual
proof of your claims, it will definitely bring
you windfall profits.
I'm not discouraging you to keep away from these
giants. I'm just telling you the right way to
approach.
You see friend, I've revealed to you some key
tips on Joint
Ventures. Now, it's up to you. Follow these
rules and create a
compelling offer and I'm sure you will succeed
in making highly
profitable Joint Ventures.
We hope you found the information on this page
useful and will return often to browse the many
articles throughout our site. We will be adding
new material on an ongoing
basis in order to keep our visitors up to date
on the latest promotion and marketing
information and tools that allow so many
marketers to earn a full time living on the
internet.
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