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affiliate_marketing :: Internet Marketing :: Affiliate Marketing
3 Things You Should NEVER Do in a Joint Venture
Success with Affiliate Marketing, or Internet Marketing in general, depends on a lot of factors; the product
you decide to promote, the type of advertising you use, the size of your advertising budget, etc. One product
in particular has been around since the dawn of the World Wide Web. It has in the past, and still is making
small fortunes for many Internet Marketers. The product I am refering to is information. Throughout this site
you will find an abundance of information on affiliate programs, marketing, website building, advertising and
so much more. Enjoy!
A
joint venture can be one of the most profitable and fastest ways to
make money on the Internet. It can also destroy your reputation, get
you ignored, or worse, accused of spam if you if you don't take the
proper care to create a valuable offer.
There are three things you should NEVER do when creating a joint
venture proposal for a potential partner. Below are three things NOT to
do, with several tips to help you do it right.
1. Fail to Plan.
Before you send out any emails to potential partners, you need to
plan your offering, decide who you are going to send it to, and what
you expect in return.
First, create your offer. Ask yourself these questions:
What am I going to give the potential partner to make him/her want
to joint venture with me? i.e. Are you going to give the partner a copy
of the product, do you have bonuses available, what's the commission
you are paying, are you offering a large one time commission, or a
recurring monthly commission?
My rule of thumb is to never offer less than 50 percent.
What you want to do is make the partner an offer that is not only fair,
but more beneficial up front for him/her than it is for you.
Once you know what your offer is, you want to create solo ads, a
review, or something that the partner can plug his/her information into
so that you have something to give him/her when you make the offer.
Include the affiliate
sign up link, and make it as easy as possible to sign up. Also include
the link to the product, as well as tell the partner how to get the
download, the membership, or whatever you are selling.
The point is, make it easy. My joint venture partners are busy
people. They don't have time to write ads for me, or spend a lot of
time getting prepared. They need something they can set up in a few
minutes, send it out, and move on. Remember, your potential partners
are probably the same.
2. Forget to Target Your Market.
I get over 500 emails a day. Mind you, they aren't all joint ventures although I get a lot of those too.
The point is this: research your market. Find products, services,
memberships, etc. that complement yours. Then you have a market.
3. Send Your Offer to the Wrong Person.
No one wants to read offers that say, "Dear Publisher", "Dear Friend", or anything like that.
The first, and most important thing about creating a joint venture
is to make sure that you send it to the right person at the right email
address.
Although I don't recommend it, you can send your joint venture
proposal to someone you don't know provided you have properly targeted
your market. This doesn't mean you can send your message to 100s who
just happen to be in your target market.
What I recommend you do is this: build a relationship with the
person. Build a lot of relationships with a lot of people. If you have
something relevant to say about someone's newsletter, write him/her.
I get so many bogus offers that when I get something I appreciate,
or I enjoy, I always write the publisher a complimentary email. If
there's a survey, I answer it. If the publisher needs help, and I can,
I answer.
This is how great business relationships are built online. You
would be amazed at how much others are willing to help you when you
take the time to get to know them.
Finally, unless you know one of the "gurus", and very well, I
wouldn't advise sending them your offer. Most of them already have
joint venture arrangements in place and aren't really willing to work
with someone they don't know, or who hasn't made it to "guru" status.
There are plenty of potential partners out there with nice sized
mailing lists who are hungry for more ways to make more money. With
millions online, you have a wide range of potential partners to choose
from.
Remember, it really doesn't matter if you sell gardening tools or
ebooks, or anything else for that matter, a joint venture can quickly
and easily add to your bottom line.
About The Author
Jinger Jarrett has partnered with Russ Moore to create the Killer marketing Arsenal, a membership site offering all the tools you need to market your business for maximum traffic
and sales. To celebrate, they are helping to sponsor a monthly contest
where you can win over $10,500 per month. Enter today. It's free.
http://www.killermarketingarsenal.com/contest.html
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