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project 03 :: Internet Marketing :: Advertising and PR 01
Cheap Advertising Methods That Work!
Realizing success with affiliate marketing programs, or marketing on
the internet in general, rests on countless dynamics; the item you
make a decision to push, the style of advertising you utilize, the
extent of your advertising budget, etc. One high selling product in particular has
been in existence since the birth of the internet. It has in earlier
times, and still is accumulating large sums of cash for various net
savy persons. The product I am referring to is information. All over this site you
will come across a large amount of data on marketing programs,
marketing, building great websites, advertising and much more. Enjoy!
Advertising is necessary to get
name recognition for your business and attract customers. But, what
steps can you take to advertise your business if your promotion budget is limited?
Plenty!
The following methods are some of the best and cheapest ways to promote your business online.
-Start An Ezine That's right! Start your very own ezine. This is an
excellent way to get immediate recognition for your business without
spending a dime. It's easy to start a special interest ezine on the
Internet. Several free list hosting services will handle all the
emailing duties and subscribers. Here's one source below:
http://www.topica.com
-Ad Swaps...Once you have an ezine start swapping ads with other
ezine owners. You will score big time if you swap ads with a major
player.
-Trade Links..trade links with similar sites. Your search
engine rank will increase if your site links with many sites. Leading
to more website visitors.
-Search Engine Submission. Submit your site to the top search
engines. Pay close attention to meta tags and headings to get a higher
listing. Sprinkle a few keywords in your web page copy. Here's a few sources to automatically submit your website to search engines.
http://www.addpro.com
http://www.urlsubmitter.com
-Write articles. Compose articles on popular topics. Submit your work to online article directories. If your articles are popular, you will get immediate free promotion, and recognition as an expert in your field. Here's a good guide to writing articles for the Internet.
-Write An Ebook! Great free promo idea. Need I say more? Write an
ebook on a unique topic and give it away to website visitors. Encourage
them to distribute to online associates. Include links in the ebook
leading to your website.
-Signature Files! This is your opportunity to promote your business or affiliate links. Include them in all your emails. Example Follows:
-Free Classifieds are more important than you think. They give you
experience writing copy before you plunk down hard cash on more
extravagant ads. Many marketers still manually post their ads and
browse the free classified afterwards. A few interested readers will
visit your site.
-FFA Links are important too. When you submit to the ffa pages your
website's search engine position increases because it links to more
sites. (Although it is temporary and you'll have submit on a regular
daily basis.) This will circulate your name to a wider Internet market.
And before submitting to the ffa pages, get a free email account to
receive the multitude of ffa responses. You certainly don't want these
responses mixed with your regular email account.
That's it! Experiment with the methods above! And have fun learning what works for you!
About The Author
BB Lee is the editor and publisher of SmallBizBits Newsletter.
Join SmallBizBits Today And Receive Your 5 ebook bonus package.
To Subscribe!...mailto:Smallbiz-subscribe@topica.com
Visit: http://www.angelfire.com/zine/smallbiz
Contact BB... mailto:smallbiz@angelfire.com
We hope you found the information on this page useful and will return often to browse
the many articles throughout our site. We will be adding new material on an ongoing
basis in order to keep our visitors up to date on the latest promotion and marketing
information and tools that allow so many marketers to earn a full time living on the
internet.
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